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Cool Fashion &
Cooler Ice Cream

When choosing ice cream, I believe most people pay particular attention

to the type and flavor of the ice cream.

However, have you ever paid any special attention to the packaging?

Packages are an important element that visually draws and attracts customers by expressing the taste and appeal of the product through its color and design.

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I categorized ice cream package designs into four fashion styles:

Coquette, Coconut Girl, Old Money, and Harajuku.

Try to find some of your favorite packages.
Based on that, which fashion category do you fit into?

Cool Fashion & Cooler Ice Cream

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c271031r@icu.ac.jp

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EDU 102 International Christian University

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